# Growth-channel diagnosis

Use this worksheet before selecting a growth tactic.

## 1. Market
Which customer, country, behavior, and local constraint define the opportunity?

## 2. Stage
Is the binding problem acquisition, activation, retention, referral, revenue, or market proof?

## 3. Evidence
What customer behavior, source, interview, or conversion data supports the diagnosis?

## 4. Constraints
What limits the team: budget, time, product readiness, regulation, relationships, or measurement?

## 5. Channel fit
Which channel matches customer intent, team advantage, economics, and the required learning speed?

Continue with the [GrowthDex topic hubs](https://growth.iangoh.com/topics) or [discuss the diagnosis with Ian Goh](https://www.iangoh.com/advisory/?utm_source=growthdex&utm_medium=referral&utm_campaign=advisory_bridge&utm_content=diagnosis_markdown).