# BrandClickX linkable asset before HARO sprint

> Launch a calculator, data study, or infographic before running daily journalist-response outreach.

- Canonical HTML: https://growth.iangoh.com/growth-ideas/brandclickx-linkable-asset-before-haro-sprint/
- Source: [brandclickx.com](https://brandclickx.com/link-building-case-study-how-brandclickx-grew-to-157k-traffic/)
- GrowthDex source hub: [BrandClickX: 157K traffic link building case study](/sources/brandclickx-157k-traffic-link-building-case-study-brandclickx-com/)
- Last checked: 2026-06-07T06:53:34.000Z
- Rarity: rare
- Budget: medium
- Channels: Digital PR, SEO, Free Tools
- Stages: linkable asset, HARO, ROI calculator, data study, journalist outreach


## Why this can grow

Journalist-response platforms work better when the site has proof that the company is more than a pitch. The BrandClickX case is useful because the link-building campaign mixed HARO, guest posts, community activity, and linkable assets, but the team later called out that waiting to launch the asset slowed the campaign. A calculator or data study gives the pitch a destination and creates passive links outside the outreach cadence. For founders, the simple test is whether a stranger would save or cite the asset without caring about the product.

## Ian's take

From scaling consumer platforms across MENA and Southeast Asia, my default is to distrust growth work that only looks good in a slide. For SEO and AI search, I care less about clever keyword tricks and more about clarity. A buyer, crawler, or answer engine should quickly understand who this is for, why it works, what proof backs it, and what page deserves to be cited. I would run it small enough to learn quickly, then only scale the parts that real users repeat, save, reply to, or buy from. For this tactic, I would watch one clear growth signal before putting more time or budget behind it.

## Action plan

1. Define one narrow startup segment where brandclickx linkable asset before haro sprint can create a measurable lift.
2. Turn the tactic into one offer, page, campaign, or workflow for the Digital PR and SEO channel.
3. Use the evidence from brandclickx.com to set the first version of the message, format, and audience.
4. Launch a small test for 7 to 14 days with one success metric: one measurable growth signal.
5. Review the result, keep the winning message, remove weak variants, and turn the learning into a repeatable growth playbook.

## Source-backed example

BrandClickX described creating a free ROI calculator, a data study, and an infographic during a six-month link-building campaign alongside HARO responses, guest posts, and community engagement.

## Adjacent tactics in the same lane

- [SaaS original research report before outreach sprint](/growth-ideas/saas-original-research-report-before-outreach-sprint/) - 2 shared channels, 1 shared stage
- [DemandSage statistics hub before affiliate pages](/growth-ideas/demandsage-statistics-hub-before-affiliate-pages/) - 2 shared channels
- [Reddit compliance audit tool before static lead form](/growth-ideas/reddit-compliance-audit-tool-before-static-lead-form/) - 2 shared channels
- [HubSpot Website Grader before category education spend](/growth-ideas/hubspot-website-grader-before-category-education-spend/) - 2 shared channels

## Read GrowthDex essays

Browse the plain-English essay index at [GrowthDex Blog](/blog/).

## Related GrowthDex essays

- [The page that earns links has to give something away](/blog/the-page-that-earns-links-has-to-give-something-away/) - link earning, SEO, research content

## Advisory

If you want help turning this into a working growth system, Ian Goh offers advisory at https://iangoh.com/advisory.