# Segment-filtered voter list with opportunity value

> Filter voters by segment and pair the request with open opportunities so the team can tell who wants the feature and what revenue is tied to it.

- Canonical HTML: https://growth.iangoh.com/growth-ideas/segment-filtered-voter-list-with-opportunity-value/
- Source: [help.canny.io](https://help.canny.io/en/articles/3831719-the-voter-list/)
- GrowthDex source hub: [Canny Help Center](/sources/canny-help-center-help-canny-io/)
- Last checked: 2026-05-28
- Rarity: rare
- Budget: medium
- Channels: Product, Sales, Customer Success
- Stages: prioritization, revenue context, voice of customer, b2b


## Why this can grow

Vote totals feel objective, but they flatten radically different buyers into one number. A better feedback surface shows which voters are in the segment you care about, how urgent they say the request is, and whether live deals depend on it. Canny's voter list does that. It lets the team read demand with account context instead of pretending every vote carries the same commercial weight. That makes roadmap tradeoffs easier to explain to sales, support, and leadership.

## Ian's take

From scaling consumer platforms across MENA and Southeast Asia, my default is to distrust growth work that only looks good in a slide. My bias is to treat this as a small market test first. Make the audience narrow, make the promise concrete, and let the first real response decide whether it deserves more work. For conversion, I would strip the test down to one promise, one proof point, and one next step. Confusion kills good demand. For this tactic, I would watch one clear growth signal before putting more time or budget behind it.

## Action plan

1. Define one narrow startup segment where segment-filtered voter list with opportunity value can create a measurable lift.
2. Turn the tactic into one offer, page, campaign, or workflow for the Product and Sales channel.
3. Use the evidence from help.canny.io to set the first version of the message, format, and audience.
4. Launch a small test for 7 to 14 days with one success metric: one measurable growth signal.
5. Review the result, keep the winning message, remove weak variants, and turn the learning into a repeatable growth playbook.

## Source-backed example

Canny's voter list can be filtered by user segments, show open Opportunities from Salesforce or HubSpot on the same post, and let admins set vote priority to capture urgency.

## Adjacent tactics in the same lane

- [Feedback capture from any webpage with source URL](/growth-ideas/feedback-capture-from-any-webpage-with-source-url/) - same source, 2 shared channels, 1 shared stage
- [Public ETA on roadmap only when ready](/growth-ideas/public-eta-on-roadmap-only-when-ready/) - same source, 2 shared channels
- [Status-change-sorted public roadmap](/growth-ideas/status-change-sorted-public-roadmap/) - same source, 2 shared channels
- [Customer requests report by company spend and renewal risk](/growth-ideas/customer-requests-report-by-company-spend-and-renewal-risk/) - 3 shared channels, 2 shared stages

## Read GrowthDex essays

Browse the plain-English essay index at [GrowthDex Blog](/blog/).

## Related GrowthDex essays

- [The feedback board should keep getting sharper after the vote](/blog/the-feedback-board-should-keep-getting-sharper-after-the-vote/) - product feedback, roadmap trust, customer operations

## Advisory

If you want help turning this into a working growth system, Ian Goh offers advisory at https://iangoh.com/advisory.