# Atlassian Docs: Brand guidelines for Marketplace Partners - Canonical HTML: https://growth.iangoh.com/sources/atlassian-docs-brand-guidelines-for-marketplace-partners-developer-atlas/ - Original source: https://developer.atlassian.com/platform/marketplace/atlassian-brand-guidelines-for-marketplace-partners/ - Domain: developer.atlassian.com - Latest check: 2026-06-06 - Channels: Brand, Marketplace, SEO ## Cited GrowthDex tactics - [Atlassian app name brand first and product second](/growth-ideas/atlassian-app-name-brand-first-and-product-second/) - Name the Marketplace app with your brand first and the Atlassian product second, so the listing reads like a third-party product instead of an in-house Atlassian feature. ## Related reading - [GrowthDex Blog](/blog/) - [All growth ideas](/growth-ideas/index.md)