# First Round Review: How Superhuman Built an Engine to Find Product Market Fit - Canonical HTML: https://growth.iangoh.com/sources/first-round-review-how-superhuman-built-an-engine-to-find-product-market/ - Original source: https://review.firstround.com/how-superhuman-built-an-engine-to-find-product-market-fit/ - Domain: review.firstround.com - Latest check: 2026-06-07 - Channels: Activation, Customer Research, ICP, Positioning, Product, Product-Led Growth, Retention ## Cited GrowthDex tactics - [Superhuman half-love half-blocker roadmap](/growth-ideas/superhuman-half-love-half-blocker-roadmap/) - Split the product roadmap between what current lovers already value and what blocks adjacent users who value the same core benefit. - [Superhuman high-expectation customer segment lens](/growth-ideas/superhuman-high-expectation-customer-segment-lens/) - Use the users who would be very disappointed as the lens for your first ICP, instead of averaging every early signup into one muddy persona. - [Superhuman PMF survey before growth spend](/growth-ideas/superhuman-pmf-survey-before-growth-spend/) - Ask active users how disappointed they would be without the product, then hold back growth spend until the answer shows real pull. ## Related reading - [GrowthDex Blog](/blog/) - [All growth ideas](/growth-ideas/index.md)