# G2 Case Study: Appknox

- Canonical HTML: https://growth.iangoh.com/sources/g2-case-study-appknox-sell-g2-com/
- Original source: https://sell.g2.com/case-studies/appknox-increases-product-pageviews
- Domain: sell.g2.com
- Latest check: 2026-06-07
- Channels: Conversion, Partnerships, Product Marketing, Review Sites, SEO

## Cited GrowthDex tactics

- [G2 backlink building to review profile](/growth-ideas/g2-backlink-building-to-review-profile/) - Build links to the third-party review profile when that page can rank for high-intent category and comparison searches faster than your own domain.
- [G2 profile assets as bottom-funnel landing page](/growth-ideas/g2-profile-assets-as-bottom-funnel-landing-page/) - Treat the review profile like a buyer landing page by adding current screenshots, videos, case studies, guides, and conversion CTAs.

## Related reading

- [GrowthDex Blog](/blog/)
- [All growth ideas](/growth-ideas/index.md)