Intercom Blog: Supporting product launches
intercom.com backs 2 GrowthDex tactics. This page exists so readers and crawlers can follow the evidence trail from source to tactic.
Original source
Cited GrowthDex tactics
- Dedicated launch support inbox with specialist rotationRoute launch-specific questions into a dedicated inbox staffed by a small specialist team so the launch gets sharper answers and the rest of support does not drown in product-confusion traffic.
- Support QA specialist prewrites launch knowledge and trains the launch teamEmbed one experienced support specialist with the product team before launch so the person who saw the feature break in QA can write the launch knowledge and brief the response team.