# Reddit r/startups: How we used $0 marketing to grow to 320k users

- Canonical HTML: https://growth.iangoh.com/sources/reddit-r-startups-how-we-used-0-marketing-to-grow-to-320k-users-reddit-c/
- Original source: https://www.reddit.com/r/startups/comments/1cbv0b2/how_we_used_0_marketing_to_grow_to_320k_users/
- Domain: reddit.com
- Latest check: 2026-06-09
- Channels: Analytics, Brand, Community, Content, Content Marketing, Conversion, Conversion Rate Optimization, Landing Page, Launches, Medium, Newsletter, Organic Marketing, Partnerships, PR, Product Hunt, Retention, Review Platforms, SEO, Social, Social Proof

## Cited GrowthDex tactics

- [FlowMapp award-grade landing page as acquisition channel](/growth-ideas/flowmapp-award-grade-landing-page-as-acquisition-channel/) - Treat the landing page as an acquisition channel, not a brochure, by making design quality strong enough to earn conversion, links, and social mentions.
- [FlowMapp owned blog plus Medium before channel choice](/growth-ideas/flowmapp-owned-blog-plus-medium-before-channel-choice/) - Run the owned blog for search and a Medium publication for audience before forcing the team to choose one content home.
- [FlowMapp repeat Product Hunt launches for new angles](/growth-ideas/flowmapp-repeat-product-hunt-launches-for-new-angles/) - Launch on Product Hunt more than once when the product has a real new angle, so the channel becomes a repeatable learning surface instead of a one-day ceremony.
- [FlowMapp review-platform proof before paid scale](/growth-ideas/flowmapp-review-platform-proof-before-paid-scale/) - Collect first-user reviews on trusted external platforms before scaling paid acquisition or asking cold visitors to trust your own claims.
- [FlowMapp same-stage startup co-promo before big partnerships](/growth-ideas/flowmapp-same-stage-startup-copromo-before-big-partnerships/) - Partner with startups at the same level for newsletter features, social co-promo, interviews, and audience sharing before chasing logos too big to care.
- [FlowMapp weekly cohort quality before organic scale](/growth-ideas/flowmapp-weekly-cohort-quality-before-organic-scale/) - Track organic channels by weekly cohorts, activation, retention, paid conversion, and MRR quality before celebrating signup volume.
- [Micro-media ten small mentions before big press](/growth-ideas/micro-media-ten-small-mentions-before-big-press/) - Prioritize ten niche media mentions over waiting for one big publication when the product still needs links, trust, and category repetition.
- [Prelaunch SEO page before product launch](/growth-ideas/prelaunch-seo-page-before-product-launch/) - Ship the first optimized landing page before launch day so search has time to start learning the product category.

## Related reading

- [GrowthDex Blog](/blog/)
- [All growth ideas](/growth-ideas/index.md)