# Resend Handbook: How we keep momentum

- Canonical HTML: https://growth.iangoh.com/sources/resend-handbook-how-we-keep-momentum-resend-com/
- Original source: https://resend.com/handbook/marketing/how-we-keep-momentum
- Domain: resend.com
- Latest check: 2026-06-09
- Channels: Brand, Content Marketing, Lifecycle Messaging

## Cited GrowthDex tactics

- [Resend heartbeat cadence before random announcements](/growth-ideas/resend-heartbeat-cadence-before-random-announcements/) - Run a visible content heartbeat before random announcements, so the market keeps seeing signs of life between the big peaks.

## Related reading

- [GrowthDex Blog](/blog/)
- [All growth ideas](/growth-ideas/index.md)