$1 deposit reservation funnel for launches
Replace email-only pre-launch funnels with a $1 deposit reservation page that converts superfans and predicts launch-day sales 20-30x more accurately.
Why this can grow a startup
Collecting a small monetary commitment filters out tire-kickers and identifies true buyers before you launch. LaunchBoom's framework, which has generated over $175M across hundreds of product launches, shows that $1 depositors convert at 20-30% on launch day compared to single-digit email list conversion. The deposit also creates a sunk-cost commitment that drives day-one funding momentum, which triggers platform algorithms and social proof loops.
Company example
LaunchBoom (multiple clients)
Source and metric
Source: launchboom.com
30x more
Source discovered: March 21, 2026
When to use it
Use this when Ads, Email is relevant to pre-launch and you can run a bounded test with a paid budget.
When not to use it
Do not use it as a substitute for customer evidence, a clear owner, or a measurable stop condition. Local platform rules and market behavior still need checking.
Founder checklist
- Read launchboom.com and identify what is directly supported.
- Choose one channel context: Ads, Email.
- Define the test around 30x more.
- Set an owner, evidence window, and stop condition before launch.
Explore the context
Apply this with an operator
Build creator and community systems around real incentives, trust, and repeat participation.