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Growth idea action plan

Reddit feature industry pages before more blog posts

Rebuild around feature and industry pages with supporting content before publishing more unfocused blog posts.

rare tactic low budget SEO, Industry Pages, Content Pruning Stages: feature pages, industry pages, supporting content, content pruning, money pages

Why this can grow a startup

More content can make a weak site weaker when the core money pages are missing. The r/SaaS pruning thread is useful because the operator described deleting a large share of old content and then creating feature plus industry-specific pages with supporting content. That sequence matters. First remove the pages that confuse the site. Then give the best product and buyer segments their own pages. Then publish support content that reinforces those pages instead of competing with them. For a founder, this is a good test: can every new article clearly support a feature, industry, role, integration, or use-case page?

Ian's take

From scaling consumer platforms across MENA and Southeast Asia, my default is to distrust growth work that only looks good in a slide. For SEO and AI search, I care less about clever keyword tricks and more about clarity. A buyer, crawler, or answer engine should quickly understand who this is for, why it works, what proof backs it, and what page deserves to be cited. I would run it small enough to learn quickly, then only scale the parts that real users repeat, save, reply to, or buy from. For this tactic, I would watch one clear growth signal before putting more time or budget behind it.

Action plan

  1. Define one narrow startup segment where reddit feature industry pages before more blog posts can create a measurable lift.
  2. Turn the tactic into one offer, page, campaign, or workflow for the SEO and Industry Pages channel.
  3. Use the evidence from reddit.com to set the first version of the message, format, and audience.
  4. Launch a small test for 7 to 14 days with one success metric: one measurable growth signal.
  5. Review the result, keep the winning message, remove weak variants, and turn the learning into a repeatable growth playbook.

Source-backed example

A r/SaaS operator described deleting 30% of a B2B SaaS site's content, then creating product, feature, and industry-specific pages with supporting content.

Source: Reddit r/SaaS: Deleting 30% content and rebuilding money pages (reddit.com)

GrowthDex source hub: Reddit r/SaaS: Deleting 30% content and rebuilding money pages

Last checked: 2026-06-09T03:51:56.000Z

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Ian Goh has helped grow consumer platforms across Southeast Asia, India, and MENA. His work includes scaling Tiki to 100M+ users, doubling BIGO's MENA revenue in 7 months, and increasing OYO's direct booking share across 6 Southeast Asian markets.

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