Zoom Marketplace From your site landing page for controlled access
Use Zoom's From your site flow when access should stay controlled, and make the landing page handle login, authorization, and a clear path for non-customers.
Why this can grow a startup
Zoom does not give you a search filter that hides a public app from the wrong audience. It gives you a handoff surface instead. The docs say you can limit who is able to add the app by linking the listing to a landing page on your domain, and that page has to let logged-in users authorize, let unauthenticated users sign in and then authorize, and give unauthenticated visitors product information plus a path to become a customer. That turns the landing page into a real acquisition control point instead of a generic redirect. It is especially useful when access depends on tenant-specific login, subscription level, or hardware ownership.
Company example
Zoom's Marketplace access docs say there is no filter to limit who can search for an app, but you can limit who can add it by choosing From your site and sending users to a landing page on your domain. The submission guide also says that landing page must support login, authorization, and a path for unauthenticated visitors to learn about the product and become customers.
Source and metric
Source: Zoom Developer Docs: Controlling app access on the Marketplace
Zoom says there is no filter to limit who can search for an app, so controlled distribution relies on a direct landing URL and the From your site add flow.
When to use it
Use this when Marketplaces, Onboarding, Infrastructure is relevant to controlled distribution, tenant login, landing page and you can run a bounded test with a low budget.
When not to use it
Do not use it as a substitute for customer evidence, a clear owner, or a measurable stop condition. Local platform rules and market behavior still need checking.
Founder checklist
- Read Zoom Developer Docs: Controlling app access on the Marketplace and identify what is directly supported.
- Choose one channel context: Marketplaces, Onboarding, Infrastructure.
- Define the test around Zoom says there is no filter to limit who can search for an app, so controlled distribution relies on a direct landing URL and the From your site add flow..
- Set an owner, evidence window, and stop condition before launch.
Explore the context
Apply this with an operator
Choose product surfaces that compound distribution without hiding weak activation or retention.