Founder worksheet
Growth-channel diagnosis
Name the constraint before selecting a tactic. Work through these five questions, then use the topic hubs to narrow the field.
1. Market
Which customer, country, behavior, and local constraint define the opportunity?
Notes:
2. Stage
Is the binding problem acquisition, activation, retention, referral, revenue, or market proof?
Notes:
3. Evidence
What customer behavior, source, interview, or conversion data supports the diagnosis?
Notes:
4. Constraints
What limits the team: budget, time, product readiness, regulation, relationships, or measurement?
Notes:
5. Channel fit
Which channel matches customer intent, team advantage, economics, and the required learning speed?
Notes:
Choose a relevant research path
Advisory bridge
Apply this with an operator
Bring the completed diagnosis to an operator conversation and turn it into a focused test sequence.