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Growth idea action plan

Segment-filtered voter list with opportunity value

Filter voters by segment and pair the request with open opportunities so the team can tell who wants the feature and what revenue is tied to it.

rare tactic medium budget Product, Sales, Customer Success Stages: prioritization, revenue context, voice of customer, b2b

Why this can grow a startup

Vote totals feel objective, but they flatten radically different buyers into one number. A better feedback surface shows which voters are in the segment you care about, how urgent they say the request is, and whether live deals depend on it. Canny's voter list does that. It lets the team read demand with account context instead of pretending every vote carries the same commercial weight. That makes roadmap tradeoffs easier to explain to sales, support, and leadership.

Ian's take

From scaling consumer platforms across MENA and Southeast Asia, my default is to distrust growth work that only looks good in a slide. My bias is to treat this as a small market test first. Make the audience narrow, make the promise concrete, and let the first real response decide whether it deserves more work. For conversion, I would strip the test down to one promise, one proof point, and one next step. Confusion kills good demand. For this tactic, I would watch one clear growth signal before putting more time or budget behind it.

Action plan

  1. Define one narrow startup segment where segment-filtered voter list with opportunity value can create a measurable lift.
  2. Turn the tactic into one offer, page, campaign, or workflow for the Product and Sales channel.
  3. Use the evidence from help.canny.io to set the first version of the message, format, and audience.
  4. Launch a small test for 7 to 14 days with one success metric: one measurable growth signal.
  5. Review the result, keep the winning message, remove weak variants, and turn the learning into a repeatable growth playbook.

Source-backed example

Canny's voter list can be filtered by user segments, show open Opportunities from Salesforce or HubSpot on the same post, and let admins set vote priority to capture urgency.

Source: Canny Help Center (help.canny.io)

GrowthDex source hub: Canny Help Center

Last checked: 2026-05-28

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Ian Goh has helped grow consumer platforms across Southeast Asia, India, and MENA. His work includes scaling Tiki to 100M+ users, doubling BIGO's MENA revenue in 7 months, and increasing OYO's direct booking share across 6 Southeast Asian markets.

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If you want someone to pressure-test this against your real market, Ian works with founders on growth, market entry, and operator-led distribution.

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